Write an essay (150 - 300 words) about this topic:
Consumers are faced with increasing numbers of advertisements from competing companies. To what extent do you think consumers are influenced by advertisements? What measures can be taken to protect them?
Nowadays, many competing businesses have a lot of ways to attract their consumers. They have big budgets for numbers of advertising campaigns. However, this leads to several problems, and some measures should be taken to protect users.
There are some negative impacts from competing companies’ increasing numbers of advertisements that consumers are faced with. Firstly, increasing numbers of advertising forms that are diversifying and plentiful leads customers to get troubles in choosing which trustful brand’s products to use while these kinds of brands’ goods have the same quality. Secondly, increasing numbers of advertisements are actions that stimulate customers to buy many products which they do not really need. They do this simply because they are lured by forms of advertising campaigns on television or the Internet but this is a waste of money.
Also, various ways could be done to protect customers. One of them is that officials need to limit advertising activities on television or the Internet and encourage these companies to introduce their goods at a low price in outside events or village fairs. By that way, users easily approach these goods’ quality in a safe way and also decide which brand they will long-term use. Besides, the government should establish customer protection associations. Through these associations, customers need to be propagandized the difference between advertising programs and the real quality of products as well as give advice customers to cautiously consider before choosing to use any brand.
For short, there are some solutions to save patrons when increasing the amount of advertisements from competing brands.